As a Wausau senior photographer, one of the questions I get asked all the time is, “Where should I shop for outfits for my session?” Whether you’re going for a casual, laid-back vibe or something a little more elevated, having the right wardrobe can take your senior photos to the next level. Luckily, Wausau has some seriously cute shops that make finding your perfect look easy and fun. These boutiques in Wausau, WI are my go-to when seniors (and their parents!) ask where to shop for something unique, stylish, and totally photo-worthy.


Get Ready For Stunning Senior Photos With These Boutiques In Wausau, WI


Urban Chic Boutique

226811 Rib Mountain Dr, Wausau, WI 54401


If you're looking for trendy, fashion-forward pieces that stand out without being over the top, Urban Chic Boutique is a Wausau, WI must-visit. This downtown Wausau gem is known for carrying styles that feel effortlessly cool—think flowy dresses, cozy layers, and fun accessories that can pull your entire session look together. I always recommend Urban Chic to seniors who want outfits that are both timeless and on-trend. Plus, the vibe inside the boutique is so welcoming, and the staff is fantastic at helping you put together outfits that feel true to your personality.

A floral sundress-clad figure admires blooming yellow flowers in a garden against a brick wall background.

Nicole's Boutique

620 N 3rd Street, Wausau, WI 54403



Nicole's Boutique is another Wausau, WI favorite for finding those just-right senior session looks. Nicole’s carries a beautiful mix of casual pieces and dressier options. So whether you want jeans and a cute top or something a little more elevated, they have you covered. What I love most about Nicole's is how many classic, high-quality pieces they stock. If you're hoping for an outfit that photographs well and still feels comfortable enough to move around in during your shoot, this is definitely a boutique to check out.

A person stands in a grassy field wearing a patterned long sleeve top and distressed flare jeans in warm autumn lighting.

Plain and Simple Boutique

412 W. Main St. Merrill, WI 54452


While Plain and Simple has a storefront in Merrill, they also have a traveling boutique that frequents Wausau, WI festivals, and more! This wonderful shop focuses on simple elegance, just as the name suggests. Comfort is also a staple of the pieces found at Plan and Simple. The owner, Hollie Dewar, wears everything she carries on a daily basis and constantly posts her new arrivals on her Instagram. So you can see everything new as it fits normal people! This is the kind of boutique where you can shop for jeans, cardigans, and super comfy and stylish jumpers, primarily in neutral tones. Be sure to check out their pop-up schedule to see where the mobile boutique will be next!


You Will Love The Cute Outfits You Find At These Boutiques In Wausau, WI

Senior sessions are all about celebrating you—your style, your personality, and this amazing season of life. One of the best ways to make sure your photos feel true to who you are is by wearing outfits you feel absolutely amazing in. Whether you’re going for soft and romantic or bold and modern, these boutiques in Wausau, WI, have something perfect waiting for you.

And while you're already here on my site, why not stick around and check out my senior galleries? I’d love to help you create a session that feels like you from start to finish—outfits, location, and all. Let’s make some magic together!